When buying gold online, you want to choose a dealer with an established reputation, high customer service ratings and a wide range of products. They should also have secure payment options and reliable shipping services. Additionally, the best dealers will have transparent pricing and avoid hidden fees that can eat into your bottom line.

If you’re looking to buy gold coins, you can browse a variety of options at APMEX, which offers an impressive selection of bullion products from world-renowned mints and rare coin collector pieces. They also have a deals page that offers discounted prices on popular items, and many of their products are IRA-eligible to help reduce your potential tax bill. Learn more

For more serious buyers, Kitco provides a robust platform for investors to buy and sell gold bullion and silver bullion. The site is easy to navigate and offers a wide selection of products, including numismatic gold coins and bars from around the globe. It also offers a deal page for discounts and free shipping on all orders over $199.

Orion Metal Exchange is a newer option for online gold and silver dealers, but its co-founders have over 40 years of combined experience in the precious metal industry. The website is easy to use and offers a good range of products, including bullion coins, numismatic gold, silver bars and jewelry. The site also allows you to lock in a price for future purchases, and customers can take advantage of secure storage options through TDS Vaults.